OUR 5 CORE BUSINESS
Integrated Marketing Services
We helped clients to :
-Strategically conceptualize and integrate various communication collaterals, communication channels,public relations, campaigns,events and tactical promotion to achieve the program objectives.
-Develop and manage targeted relationship marketing activities such as privileges sourcing, birthday treats and member appreciation campaigns.
-Develop and manage events such as redemption fair, member appreciation events and truck redemption roadshow. Develop and manage special project such as co-brand cards, home shopping,etc
-Creative concept design production and management of membership card, program and rewards catalogue, membership application form, newsletter, points statement, point of sale material, direct mailer, email blast, sms broadcast, program website, contest, mystery shopper, document imaging and many more.
Whatever your business needs, budgets and business requirement, we could tailor an integrated marketing solution for you.
Procurement and Fulfillment
CLS provides worldwide buying and merchandising procurement experience to support and manage your loyalty marketing programme. This one stop service offers you cost savings through bulk purchase, our expertise has also allowed our clients to enjoy the widest variety of product choice based on their customers lifestyle and needs.
We also taken on all the logistics of procurement, redemption,administration and inventory control. With value added features : Track & Trace – Delivery status of the consignment can be traced via internet Issue Tracker – Manages Issues and complaints
CONTACT CENTRE MANAGEMENT
You’ll be assured of professional personalized service by highly skilled staff who are well trained in customer service and telemarketing for in bound and out bound calls. The CLS consultants will be handling enquiries about programme and redemption, facilitating redemption process, telemarketing and other services.
From service management to telemarketing management, relationship management to contest management, we can tailor a contact centre solution for our clients needs.
1. Help you to transform and analyse data available for program measurement and strategic marketing ideas
2. Assist you in gaining better insights about your customers and their behaviour to enhance your marketing ideas and achieve higher ROI
IT Support & System Integration
Through years of R&D effort, CLS designed and develop the sophisticated enterprise marketing management solution called RMS ( Reward Management System ). RMS provides a full suite of loyalty solutions and comprehensive data analytics to meet the needs of the most demanding enterprise includes application as follows :
1. POINTS MANAGEMENT
-Points can loaded into server via terminal, file transfer, manual input
-Validates points files and update to the members account
2. REDEMPTIONS/TRANSACTIONS MANAGEMENT
-Redemption/Transaction can be via online, IVR, Call Center, Terminals etc
-Check products availability and alert the stock level based on the limit set
-Stores transaction/redemption histories
3. MERCHANTS MANAGEMENT
-Configure and setup merchants details and its respective branches
-Customise setting of business rules i.e. promo points, transaction limit
4. CATALOGUES MANAGEMENT
-Flexibility of setting catalogue items and conditions i.e. validity, stocks, vendor details, backlog
5. INVENTORIES MANAGEMENT
-Generate pick slips and inventory planning report, PO to replenish stock
-Receive items into inventory
6. MEMBERS MANAGEMENT
-Maintain members information. Customisable.
-Also support online members management i.e. profile update, registration
7. CAMPAIGNS MANAGEMENT
-Customise setting for ad-hoc campaigns/promotions and responses